by Megan | Mar 29, 2020 | Blog, Digital Marketing
This is a very real question I get asked by smaller businesses who have limited budgets for marketing and are highly suspicious of the advice of multimillionaires who preach the gospel of giving value but are not very clear on how exactly they made the money they...
by Megan | Mar 27, 2020 | Blog, Digital Marketing
I’ve heard this said by four Darwin local businesses in the last 2 weeks. And if I’ve heard it this often, then I can only imagine how many businesses this is happening to.And generally the statement isn’t exactly true. Directory Advertising In all four cases, these...
by Megan | Mar 25, 2020 | Blog
The most effective way to maintain your composure when it feels like everyone’s out to bring you down, is to remember that they probably aren’t talking about you, they are likely struggling at this stuff themselves and, finally, if they ever met you in person, they’d...
by Megan | Mar 23, 2020 | Blog
The most effective way to connect better with potential customers online is to provide a solution to a problem that they have in their real world. Another way is to simply speak in a voice and tone that feels relatable to them. Finally, ask them to tell you what they...
by Megan | Mar 21, 2020 | Blog, Leadership
What’s unique about your business isn’t your opening hours, your service offering or your location. In fact, what you think is unique is usually quite common. But it doesn’t take me long to dig down to find what is truly unique about a business. And it’s almost always...
